Cell: 801-473-2839

March 2008- Present
Social Media & Online Marketing Consultant

Developed and analyzed customer behavior and insights
Data analysis through CRM, social and website analytics
Created brand voice and message to attract and maintain online relationships
Developed & implemented social media content calendar
Assessed website analytics, studied consumer behaviors, PPC campaigns, Adwords,
Wrote content and related material for companies
Performed A/B testing for email marketing
Created online marketing plan based on insights and analytics
Created online radio shows, videos, and social media campaigns
Researched and implemented appropriate SEO processes and updated processes depending on current trends and algorithms

Created online radio shows, videos, and social media campaigns
Researched and implemented SEO processes
Kept creative team and business executives on task with desired goals and requirements

Professional Website:  (written content can be located here)
Personal Content Website: So Beauty Grows (still in beta, needs some editing and linking)
Personal Blog

Past contracts:
Mandalyn Academy Facebook
LiveFire Learning / newsletter & customer retention, social media relations
OneTelOne/ Central Station Community- newsletter & social media development
Search America, INC. – newsletter, social media development and recruitment analysis

November 15, 2011-Campus Director

Mandalyn Academy, American Fork

Develop, build, train and manage staff of 17 and a student body of 60
Director of student’s affairs, academic achievement, current academic standards, etc.
Development of customer service and staff protocols
Worked closely with students, staff and customers to ensure higher level of education, training and service provided
Monitored drop & withdrawal reporting. Licensure and placement percentages.
Promoted from admissions representative, lead followup, school tours, enrollment and financial aid assistance.

Marketing & Sales:
Initiated marketing and revenue tracking in both spa/salon and student enrollment
Developed monthly promotions, referral and loyalty program throughout campus
Support and management of enrollment launches & product and service launches
Managed redesign of company website.
Developed & implemented both SEO & social media strategies.
Managed development and implementation of all signage, brochures, catalogs, etc.
Event director- maintained staffing and financial budgets for school wide events

Product Development:
Worked closely with labs and vendors to develop specific and effective products and product kits for student body and services provided.
Conducted market research on professional product competition, attended tradeshows and market workshops to understand and develop strategies to place the school in an improved market position.

Cultivated relationships with community organizations, vendors, and customers.

December 2009- June 2011, Finance, Insurance & Business Manager
Mildenberger Motors
Department management, product consults, final approval of financial and insurance products for dealership
Financial officer, handled all credit applicants, counseling, debt assessment and bank negotiation

Marketing & Sales:
Wrote monthly sales reports, analysis, developed processes to grow or reconstruct sales procedure
Event planning and development, event marketing, budgeting, networking for auto dealership
Social media & SEO development for dealership website.
Increased average sales over 400% from $273 to $1095

Managed Customer Relations and Contact Management
Assisted Executives with travel, personal requests, contract review, etc.

Developed community sales and events including financial analysis, marketing, staffing, etc.

May 2005 to May 2010
Higher Ground Foundation-Board Member

Recruited & developed over 200 hundred community volunteers
Non-Profit board creation, scheduled and conducted board meetings, prepared agenda and presented research
Volunteer retention included weekly training meetings, organizational development, e- mail blasts & data management,
Marketing & Sales:

Publishing, design and printing of distributed materials about foundation
Developed advertising campaign and budgeting,
Fundraising- Approached vital community members, organized events and one on one meetings with donors
Community Outreach:
Designed & successfully executed community presentations/town hall meetings to both local and state government representatives

Skills and Experience:

Skills and Experience:
5 years of network marketing, social media marketing and SEO consultation experience
13 years of extensive sales and customer relations experience
13 years experience in contract and vendor negotiation,
13 years of experience with Staffing, management & business protocol development
13 years of experience Bookkeeping– Income, Expenditures, annual and quarterly budget reports
5 years working with state committees, reported, made recommendations and proposals on regulations, etc.
7 years of community event management
13 years of sales & customer relations management
5 years experience with campaign advertising, SEO and social media development

Community Outreach
Hamilton Business Organization- Secretary 2001
Private school board president, Evergreen School 2005
National Association of Realtors Young Professionals 2010
Bitterroot Valley Board of Realtors– Government Affairs Director 2008
Political Central Committee Secretary- 2007-2010



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